MidwayUSA Round-Up Contributions Reaches All Time High

COLUMBIA, MO – September 5, 2012 – No company in America is more dedicated to, and more supportive of, the goals of the National Rifle Association (NRA) than MidwayUSA.  Larry and Brenda Potterfield, Founders and Owners of MidwayUSA, and the entire MidwayUSA family, have played critical roles in creating important programs for the NRA.  The Potterfields dedication and commitment to the Second Amendment truly make them “First Family of the Shooting Sports Industry”.

One of these programs is the NRA Round-Up program.  Since the NRA Round-Up program started, MidwayUSA has asked Customers to Round-Up the total of each order and donate the change to the NRA/ILA.   Each week, these donations are sent to the NRA/ILA National Endowment for the Protection of the 2nd Amendment.

Today, Larry and Brenda Potterfield would like to announce the highest amount of donations collected, year to date, since inception by MidwayUSA Customers, as well as the total amount of contributions from all NRA Round-Up companies:

Date Started: January 2, 1992
Amount Collected in Last Month: $90,622.88
Total Year To Date Collections: $690,020.91
Total MidwayUSA Collections Since Inception: $7,324,769.84
Total Balance in National Account : $9,279,329.37*

(*Other shooting industry companies have chosen to embrace the NRA Round-Up Program and ask their Customers to round up as well. This amount represents the total contributions from Customers of all NRA Round-Up companies (not just MidwayUSA)

About MidwayUSA

Larry and Brenda Potterfield turned their passion for shooting sports into a career in 1977 by opening a small retail firearms store that would eventually become MidwayUSA.  Now celebrating its 35th Anniversary, MidwayUSA continues to offer Just About Everything® for Shooting, Reloading, Gunsmithing and Hunting while maintaining the company’s #1 goal of Customer Satisfaction. Find them on Facebook, or follow them on Twitter.