{"id":25172,"date":"2013-08-17T16:16:54","date_gmt":"2013-08-17T21:16:54","guid":{"rendered":"http:\/\/www.downrange.tv\/blog\/?p=25172"},"modified":"2013-08-17T16:16:54","modified_gmt":"2013-08-17T21:16:54","slug":"action-target-increases-hh-shooting-sports-lane-count-to-61","status":"publish","type":"post","link":"https:\/\/www.downrange.tv\/blog\/action-target-increases-hh-shooting-sports-lane-count-to-61\/25172\/","title":{"rendered":"Action Target Increases H&H Shooting Sports\u2019 Lane Count to 61"},"content":{"rendered":"

\"HHshootingsportsOKC\"H&H Shooting Sports\u00a0of Oklahoma City<\/a> recently teamed up with\u00a0Action Target, the world leader in shooting range development, equipment and services, to increase their shooting lane count from 55 to 61 making them one of the largest gun range and retail firearm stores in the nation.<\/p>\n

Action Target’s six-lane addition to the H&H Shooting Sports Complex brings them to a total of 82,500 square feet and is the physical embodiment of their goal to grow the shooting sports. The 61 current lanes are not the typical\u00a0shooting range\u00a0variety, either. They have specific uses assigned to them from pistols to shotguns, archery, air guns and even black powder rifles.<\/p>\n

\u201cIt wasn’t good enough to just do handguns, guests wanted to be able to shoot rifles, shotguns, black powder guns and bows too,\u201d H&H founder Miles Hall said. \u201cWe really listen. Guests told us what they wanted and we kept adding lanes to meet those needs.\u201d<\/p>\n

For their guests (a term they use exclusively instead of customer), H&H is the mecca of the shooting sports world, a destination that attracted nearly 750,000 visitors in 2012 alone. H&H has also influenced the business side of the industry by becoming the model upon which many new ranges and stores are based.<\/p>\n

\u201cThis complex shows the world that the gun industry still has validity, not just in Oklahoma, but everywhere,\u201d Hall said. \u201cThese complexes are the new face of the industry and it is awesome that some folks want to duplicate what we have here back in their home states.\u201d<\/p>\n

\"Miles

Miles and Jayne Hall, founders of H&H Shooting Sports in OKC.<\/p><\/div>\n

While H&H Shooting Sports now boasts one of the largest commercial shooting ranges in the nation, it came from very modest beginnings. When Hall and his wife founded H&H in 1981 at the young ages of 20 and 18, it had a mere 10 50-foot shooting lanes. And it wasn\u2019t until 15 years later, in 1996, that a retail store was added\u2014a decision that set H&H on the path to becoming a hub of the shooting sports.<\/p>\n

H&H now features a store with more than\u00a02,000 firearms, a\u00a0restaurant,\u00a0virtual simulators, an\u00a0online newswire\u00a0and even the occasional\u00a0wedding. Hall said he wishes he could take credit for the range\u2019s success but that it all comes down to customer service and the simple act of listening.<\/p>\n

\u201cIf you listen to people and watch who they are and do what they want you to do, they\u2019re going to take good care of you,\u201d Hall said. \u201cThey\u2019ve taken good care of us here.\u201d<\/p>\n

H&H (which stands for \u201cHers and His\u201d) is especially conscientious of women shooters who now make up nearly half of its customer base.<\/p>\n

\u201cShooting is not a men\u2019s only club anymore,\u201d Hall said. \u201c47 percent of our customer base is women, and ethnically, it is all over the board. We love that our guests are as diverse as they are.\u201d<\/p>\n

Even with the evolving landscape of new guests, technology and products, H&H stays true to their educational goal which includes\u00a0training and teaching\u00a0shooters how to safely use firearms while keeping it fun.<\/p>\n

\u201cWe understand the entertainment factor, but it\u2019s really all about education,\u201d Hall said. \u201cNo one has to participate in shooting sports. They do it because they want to, and we try very hard to make it a fun and enjoyable time for them.\u201d
\nH&H has plans to add more shop space to accommodate a larger selection of gun safes that will increase their size to 90,000 square feet. Plans are also being made to add another six shooting lanes after retrofitting some of the older ones.
\nThe\u00a0grand opening\u00a0of the new shooting lanes will be held Labor Day Weekend during normal business hours.<\/p>\n

About Action Target Inc.<\/strong><\/em><\/p>\n

Action Target Inc. is a privately owned business headquartered in Provo, Utah. As a world leader in shooting range technology with more than 4,000 products and 40 patents for the systems it designs and manufactures, Action Target has installed thousands of shooting ranges across the United States and in 25 other countries around the world. Action Target also designs systems and conducts firearms training for law enforcement and various military divisions. For more information on Action Target, visit www.ActionTarget.com<\/a>. To learn more about Action Target products or to purchase items online, visit www.ActionTarget.com\/store<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

H&H Shooting Sports of Oklahoma City adds an additional six lanes bringing the facility to 82,500 total square feet.<\/p>\n","protected":false},"author":9,"featured_media":25173,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[58],"tags":[345,3184],"class_list":["post-25172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-from-the-industry","tag-action-target","tag-hh-shooting-sports"],"_links":{"self":[{"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/posts\/25172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/comments?post=25172"}],"version-history":[{"count":0,"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/posts\/25172\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/media\/25173"}],"wp:attachment":[{"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/media?parent=25172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/categories?post=25172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.downrange.tv\/blog\/wp-json\/wp\/v2\/tags?post=25172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}